Maya is one of my favorite people of all time. She owns Swank Productions, a ridiculously creative and luxurious event planning company based in Chelsea. We met when we were both the only non-industry people speaking at a User Experience conference in Toronto a million years ago. And although our meeting was brief, I have always remembered her passion, straightforwardness, and no-BS way of approaching life — and I try to see her as often as I can, because her energy is so contagious.
Way back when, the Sex and the City movies were coming out, and Maya decided she wanted to produce the launch parties for them. She wasn’t sure how to get her company in front of the producers. In her typical New York hustle fashion, she did some covert research, found out one of the female producer’s shoe sizes, and sent her a single Manolo Blahnik . . . with a note. “Want the other shoe? Meet me for coffee.”
And like that, she won her way to a meeting, followed by a contract, to create the launch party of Sex and the City: the movies. In her presentation: “Shoes always work.” True story.
I <3 Maya. Happy birthday to you, my sparkle sister from another mister! xo